Marketing

Format
Level of Study
Degree Type
B.B.A.
Bachelor of Science (B.S.)
at a Glance

Point’s degree programs in marketing prepare students to glorify God through Christ-centered leadership and vocational excellence in marketing professions. They are designed to provide a solid background in business fundamentals, followed by an in-depth study and application of marketing principles and concepts.

What can you do with a degree in marketing?

Students are prepared for a variety of entry-level roles in marketing, such as sales associate, digital marketing assistant, social media marketing manager, or customer relationship manager.

 

Point also offers a fully online bachelor's program in marketing.

Point University - Online Admissions

Why Study Marketing at Point?

Program & Course Information

The bachelor of business administration in marketing degree is designed to equip you with key theories and principles of marketing, as well as a broad foundation in business fundamentals.

The bachelor of business administration in marketing degree is designed to equip you with key theories and principles of marketing, as well as a broad foundation in business fundamentals.

The bachelor of science in marketing degree is designed to equip you with key theories and principles of marketing, as well as a broad foundation in business fundamentals.

Program Faculty

Dean of the College of Business and Leadership and Professor of Business
Dean of the College of Business and Leadership and Professor of Business

Samantha Groover '23

“I came to Point because it was close to home, but what kept me at Point was the community and the relationships I built. The relationships weren’t just my peers, but with professors. They helped me understand my calling. After working closely with them, I realized I could take the things I am passionate about and turn them into a career.”

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Practical Internships

Go Beyond the Classroom

Marketing students have completed internships in many local and national businesses, including:

  • Chick-fil-A restaurants
  • Chambers County Development Authority
  • South State Bank
  • Interface
  • Talon Aerolytics
  • Sherwin Williams
  • Kimble's Food Services
  • Harbinger Marketing
  • Pittsburgh Steelers
  • Sun Rentals
  • Prime America
  • Voya Financial
  • and many others
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Career Opportunities

Make a Difference

Point’s marketing program will equip you with the knowledge and tools to launch successful careers across a wide range of industries in roles such as:

  • Marketing manager
  • Public relations specialist
  • Social media marketer
  • Marketing analyst

Questions?

Office of Admissions

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Online Programs

Point University - On-Campus Programs
Point offers more than 25 in-demand fully online programs that are both affordable and flexible, so you can learn on your own schedule from the convenience of your own home – or from anywhere in the world.
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On-Campus Programs

Point University - On-Campus Programs
Located in West Point, Georgia, Point University offers students a safe, vibrant atmosphere for them to build a Christ-centered community while earning their degree.
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Prepare for a career in high-demand fields, spanning every area of commerce.
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